Infiniti Prototype 10 EV Unveiled at Pebble Beach

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Infiniti unveiled its electric Prototype 10 at the 2018 Pebble Beach Concours d’Elegance. The concept represents a physical manifestation of Infiniti’s plans for electrified performance. From 2021, every new Infiniti model will be electrified, featuring hybrid or battery electric technology to enhance performance.

Following the ground-breaking Prototype 9 concept first revealed at the 2017 Pebble Beach Concours d’Elegance (earlier post), Infiniti has “looked back to go forward” with the Prototype 10. A future vision realized by Infiniti designers, Prototype 10 evokes the spirit of early Californian speedsters. This is the first project to come to fruition under the direction of Karim Habib, Infiniti’s new Executive Design Director, and it hints at how the brand’s design teams will evolve the appearance of its production cars.

The new concept is a natural evolution of the form language first seen in the Infiniti Q Inspiration and Prototype 9. The monoposto (single-seat) cockpit is consistent with Infiniti’s driver-focused approach, and is indicative of the new opportunities created for Infiniti by adopting electrified powertrains and flexible vehicle platforms.

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